[ About AJ ]
Art director and visual systems designer turning complex ideas into clear identities, motion and digital experiences.

COMPLEX IDEAS
NEED CLEAR
DIRECTION.
[ Background ]
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From complexity to clarity
A consistent way of working, whether the outcome is a brand, a film, or a digital experience.
Find the central idea
Clarify the audience, the message, and what people need to understand. Give the team a clear direction before design begins.
Build a coherent system
Connect type, image, motion, and interaction so every touchpoint carries the same idea and the system can grow.
Carry it through
Stay close to production. Refine the details, collaborate across disciplines, and keep the original intent intact through delivery.
What humans are saying
Notes from leaders and creative teams I have worked alongside.


Built for complex stories
Four kinds of collaborators. One shared need: turning a complex idea into clear, compelling work.
The Communications & Mission Leader
You have a meaningful story, many stakeholders, and a deadline. I turn technical or mission-driven material into identities, campaigns, and presentations that help leadership align and audiences understand.
The Growth-Minded Founder
The business has outgrown how it looks. I create brand systems, websites, and pitch materials that reflect the company you have built and speak to the clients, partners, and investors you want next.
The Agency Creative Director
You need a senior partner who can take a brief and run with it. I plug into your team for art direction, motion, and design, delivering to your standards and timeline.
The Hiring Manager
You want someone who can lead the idea and ship the details. I bring 10+ years across brand, motion, and digital, plus the process and communication to work well inside your team.
[ View Resume ][ Contact ]
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