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IAAPA Logo Animation

Designed a dynamic IAAPA logo animation for web, social, and commercials, optimizing it for interactivity and seamless cross-platform integration.

Location:

Washington, DC, USA

Type of Work:

Motion Design

Completion Date:

November 2024

Overview

I animated the IAAPA logo as an interactive website element and branding asset for commercials and social media. The challenge was to create a dynamic, professional animation within a tight two-day timeframe, ensuring seamless integration across platforms. Through multiple design iterations, I refined the motion for clarity, versatility, and interactivity. Using After Effects, Illustrator, and Photoshop, I optimized the animation for web and digital use, including Lottie export. The final animation was well received by IAAPA and Taoti Creative, reinforcing IAAPA’s brand identity across multiple touchpoints.


Project Property
IAAPA
Taoti Creative
Art Direction, Motion Design
After Effects, Illustrator
available

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