San Francisco, CA, USA
San Francisco, CA, USA
San Francisco, CA, USA
For the August Scratchers campaign, I developed three creative concepts for retail and online promotions, featuring the $2 Triple 333, $3 Loteria, and $5 Uno tickets. The goal was to drive $2.76M in sales by engaging core audiences, including 38-60-year-old Washingtonians, younger players, and the Hispanic community. Each design highlighted the unique appeal of its ticket, ensuring high visibility and brand consistency. Using Blender, I created 3D assets with clean topology, applied textures, and optimized animations for social media engagement. Early feedback indicates strong audience interaction and campaign success.
Designed a cohesive visual system for Lockheed Martin’s 2017 NOVA Awards, integrating print, digital, and event elements to enhance the ceremony’s prestige.
Created branding for the 2024 Army-Navy game, honoring WWII heroes with subtle DC representation. Final design fused concepts for a bold, cohesive visual identi
